Make someone in the world happy

The Marubeni Group, together with Studio Ghibli, Inc. (“Studio Ghibli”), has produced an animation to convey its corporate image as a group that contributes to regional economies and society.

From its foundation in 1858 to the present, the Marubeni Group has aimed to contribute to regional economies and society through its diverse business activities. Underlying this commitment is the unchanging spirit of its employees to play a part in building a prosperous society and enriching the lives of people.

The Marubeni Group has now expressed this corporate image as an animation utilizing the world view held by Studio Ghibli. Adopting the motif of what is said to be Japan’s oldest manga, Choju Jinbutsu Giga (Scrolls of Frolicking Animals and Humans), the animation tells the story of mutual compassion and cooperation between a hare and a frog set against an old Japanese backdrop. This newly released third animation shows the frog and the hare that met and deepened their bond in the previous episodes quarrel and become friends again.

As with the previous two episodes, this is a new Studio Ghibli production for which Mr. Katsuya Kondo, who worked as the supervising animator on Ponyo on the Cliff by the Sea, produced the composition and illustrations. The accompanying music was composed and performed again by leading Japanese pianist, Mr. Nobuyuki Tsujii, but is a different melody from before.

The Marubeni Group will use the animation throughout its global business regions and locations. As stated in the new mid-term management plan GC2018 announced in February 2016, the Marubeni Group aims to become a true global company that contributes to both regional economies and society. The Marubeni Group will continue its business activities to make someone in the world happy and to further enrich society.

Make someone in the world happy

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